Wednesday

Master Your Martial Arts Skills With King Of Kungfu


Grab your sword, equip your pet, and jump into the arena for some fully animated matches against fellow kungfu masters in Koramgame’s King of Kungfu Facebook app. The game involves creating a brightly-colored, anime-style avatar whose goal is to battle other players for honor, gold, and experience, leveling up and gaining skills in order to become the King of Kungfu in the daily tournaments. Koramgame does a good job of incorporating an element of chance and luck into the player versus player battles, so that even a level ten player challenging a level fifteen or twenty isn’t counted out until the final blow.
The good

King of Kungfu has a variety of elements that keeps players checking in every day, but it remains casual and not overly time-consuming. Beginning at your dojo, you can check out your weapons stock and your skills, equip the pets you want fighting by your side, and read any of the latest activity. You can also grab bonuses, like daily experience. The shop is available for anyone with enough honor points to purchase weapons upgrades, new skills, pets, or change outfits. Then, it’s onto the arena for some battles. You start each day with a maximum of six battles, and you can gain more after resting in a friend’s dojo. After using up your battles, you can do a maximum of two daily quests and register for the King of Kungfu Cup. All-in-all, it takes about ten to fifteen minutes a day to complete the daily activities, which makes this a condensed, engaging experience.
The battles themselves are the highlight of this game. Once you choose your opponent, you can watch a beautifully animated battle, fully fleshed out with special moves like Bull Rush, unique pet attacks, and critical hits that decimate your opponent’s health bar and disarm their weapon. When your character is victorious, you’ll be treated to a speech bubble that boldly proclaims, “Envy my power, you whimp!” or “Burn, my vein!” - catch phrases that might’ve lost a little something in translation, but the tough-guy sentiment remains.
The bad
Upgrading and gaining new skills can be difficult, especially as you get into the higher levels. Koramgame has incorporated a Gold/Honor points system, with Gold being purchased virtual currency and Honor being earned by doing quests and winning tournaments in-game. Earning Honor points is time-consuming, as players can earn about six to ten per day, on average, and most skills and weapons upgrades in the shop cost between fifty to two hundred points. This means it can take several weeks to save up for that premium Dragon Wave skill or the coveted gold trident. To purchase a two hundred Gold item costs 20 USD, which is out of the price-range for most players expecting their virtual currency dollars to stretch a little further than a single item.
The verdict
This is a simple, fun game for anyone looking for a few minutes a day of role playing as a kungfu master. It has a nice interface, great graphics, and a unique battle system that incorporates luck into your character’s skills and weapons. Although it can be tough to gain Honor or Gold to purchase items, this doesn’t impede the main gameplay. All-in-all, this is an enjoyable game that has the potential for further social elements that is great for the casual player.
You can play King of Kungfu here.

Target Donates $1 Million To Educational Causes On Facebook


Target’s Super Love Sending Facebook campaign has now come to an end and $1 million was donated to the winning charities. Target launched the marketing campaign with a philanthropic twist at the start of this month. The company decided to theme the campaign around Valentine’s Day and the Super Bowl. Participants had the option to vote for their favorite charity, if they send a customized video card to their friends – thereby making the campaign grow virally.The campaign lasted for two weeks and enabled Target to reach more than 900,000 facebook fans, who together sent out 26,000 Valentine’s Day and Super Bowl themed cards to friends and family.
Target’s Charity Giveaway is different from the Chase Community Giveaway in a sense that Target will be splitting the donation between the five selected charities on the basis of the votes that they received during the campaign. The Chase Community Giveaway on the other hand allowed users to vote for the charity of their choice, and donated $1 million to the charity that received the most votes. Further more, unlike Target’s campaign, the Chase Community Giveaway had a list of 1,000 charities to vote for.
Target will distribute the $1 million to the five charities as follows:
Kids In Need Foundation – 12 percent of votes = $120,000
St. Jude Children’s Research Hospital® – 49 percent of votes = $490,000
The Salvation Army – 8 percent of votes = $80,000
United Through Reading® Military Program – 22 percent of votes = $220,000
United Way – 9 percent of votes = $90,000
Target selected all the 5 charities, due to their work in the area of education. St. Jude, the charity that received the most funds, will be using the money to support the hospital’s groundbreaking research and lifesaving care, including The St. Jude School Program – that is specially granted by Target. Target’s campaign is yet another example of brands using Facebook to launch marketing and brand building campaigns, that also aim to support charitable causes.

Mob The Rainbow And Send Valentines On Facebook


Crowdsourcing online is nothing new. Every social voting site and its cousins crowdsource content moderation. You can also use the Internet to crowdsource advice, non-profit donations, movie funding, movie content, “flash mobs” (though that’s usually through text messaging) and more. Now, Wm. Wrigley Jr. Company, makers of Skittles candies, wants to crowdsource the digital equivalent of random acts of kindness. They’re trying to leverage Facebook’s huge user base to “cause some fun,” via their Mob the Rainbow Facebook application and campaign.Skittles’ plan: to leverage the power of crowdsourcing and have monthly missions that anyone on Facebook (not just the 3.7+ million Skittles Fan Page fans) can participate in and collectively take positive action in the real world. The very first mission for the Rainbow Mob: Crowdsource kindness in the form of real Valentine’s Day cards to someone unsuspecting. In this case, the plan is to send thousands of Valentines to a Parking Enforcement Officer (aka Meter Maid) somewhere in the USA, with the blessing of her employers. At the time of this writing, there are already over 21,000 Valentine’s Day cards waiting to be delivered to a person who has a work day “full of insults.” (Good luck reading them all, whomever you are.) The delivery of the cards will be filmed and the footage later posted on Facebook (presumably somewhere on the Skittle’s Facebook Fan page).
If you’re on Facebook and want to participate in the Valentine’s Day mission, you can use the “Mob the Rainbow” tab on the Skittles Facebook fan page. These missions are going to be a regular monthly event, so don’t forget to check back regularly to see what’s new and also the results of previous missions. The Facebook application itself is made with the help of Involver and their platform, which offers a suite of marketing tools for integration with Facebook Fan pages.
 

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